Cotton Rohrscheib

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Cotton Rohrscheib's Blog Archives

Take some time to explore my archived collection of content which contains insights, and reflections on topics that are of interest to me, including; faith & family, technology, farm & business, entertainment, health & wellness, urban farming, as well as updated information on some of my weekend projects. Whether you’re looking to learn something new, find inspiration, or simply enjoy a thoughtful read, I hope my blog is a great starting point. You can also use the search bar at the top of each page to quickly find specific content.

Facebook Connect is a Huge Success

June 30, 2009 by Cotton Rohrscheib 1 Comment

I was reading today in the The Business Insider Insider that Facebook Connect was being hailed as a huge success. I started putting Facebook Connect onto client applications and websites pretty soon after it was released to the development community.  I am not typically an early adopter of any technology until I have had a […]

Filed Under: Blog Tagged With: Facebook Connect

David Ebersman is Facebook’s New CFO

June 29, 2009 by Cotton Rohrscheib Leave a Comment

Facebook named a new CFO today, his name is David Ebersman.  Ebersman has some prior CFO experience at other firms and should be a huge asset to Facebook.  I think the question that we have all been wondering about will soon be answered, and that question is, “when will we see the Facebook IPO?” I […]

Filed Under: Blog Tagged With: Facebook, IPO's

Facebook Vanity URL’s Possibly Coming This Weekend…

June 10, 2009 by Cotton Rohrscheib 1 Comment

Facebook is scheduled to release vanity URL’s this weekend for those that are interested.  I strongly recommend businesses and individuals looking to do self promotion take advantage of this feature.  When I first heard of this plan for vanity URL’s I assumed that Facebook had figured out a way to charge for this service and […]

Filed Under: Blog Tagged With: Facebook URL's

Another Reason Social Saturation is Important

June 5, 2009 by Cotton Rohrscheib 2 Comments

The report that shows the rise in usage posted on my partners and I consult our clients to not only maintain an effective web presence but also plan for a certain level of social saturation as well. On a recent personal project that my partners and I invested a lot of time and effort into, […]

Filed Under: Blog Tagged With: Facebook, Google, MySpace™, Twitter

Marketing Lessons Learned from The Swine Flu

June 1, 2009 by Cotton Rohrscheib Leave a Comment

Seriously, if you ever want to read some pretty in depth content about social or viral marketing, you need to checkout Dan Zarrella.  Dan is an extremely intelligent guy that I have followed for a long time now and he is also pretty popular on the conference circuit as well.  I actually spoke to him […]

Filed Under: Blog Tagged With: Marketing, Twitter

Tools for Managing PPC Campaigns…

June 1, 2009 by Cotton Rohrscheib 2 Comments

If you are using the Internet as a vehicle to market your products or services through PPC campaigns I strongly recommend ShoeMoney Internet Marketing Tools.  And trust me, I know that when you are running PPC campaigns that you often find yourself on the front end getting ready to shell out some serious cash, and […]

Filed Under: Blog Tagged With: Google, Google AdSense, Microsoft MSN®, PPC, SEO, SEP, Yahoo™

Tools for Managing SEO…

June 1, 2009 by Cotton Rohrscheib 1 Comment

One of the popular services we offer our clients at Pleth is SEO, or search engine optimization.  I know that lately I have made profound statements saying things like SEO has taken a backseat to social saturation, etc., but honestly SEO is still something that your company should take a look at and track pretty […]

Filed Under: Blog Tagged With: Google, Microsoft MSN®, SEO, SEP, Yahoo™

More Affiliate Marketing Tips…

June 1, 2009 by Cotton Rohrscheib 3 Comments

A while back I posted My Approach to Monetization after I had been doing a lot of experimentation on various projects and for the most part it was well received, after I had posted this I ran across ProBlogger’s 10 tips for using affiliate programs, and I was amazed that I had a few of […]

Filed Under: Blog Tagged With: Blogging, Monetization

Every Company Needs a Blog…

June 1, 2009 by Cotton Rohrscheib Leave a Comment

I deal with a lot of clients today that have been with me since I got into this industry almost a decade ago, and for the most part my partners and I have had a hand in developing every aspect of their web presence from the bottom up so when they see their competitors launching […]

Filed Under: Blog Tagged With: Blogging, Business, Pleth, Real Estate CMS

Xbox to Connect to Facebook, and Twitter

June 1, 2009 by Cotton Rohrscheib Leave a Comment

I guess since I am not a big gamer, I really didn’t give this one a lot of thought but after hearing this morning that Microsoft plans to incorporate some popular social applications like Facebook and Twitter into their Live Services for the Xbox I might have dust off my Xbox and give it another […]

Filed Under: Blog Tagged With: Facebook, Twitter API

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