Cotton Rohrscheib's Blog Archives

Take some time to explore Cotton Rohrscheib's archived collection of content which contains insights, and reflections on topics that are of interest to him, including; faith & family, technology, farm & business, entertainment, health & wellness, urban farming, as well as updated on some of his weekend projects. Whether you’re looking to learn something new, find inspiration, or simply enjoy a thoughtful read, Cotton's blog is a great starting point. You can also use the search bar at the top of each page to quickly find specific content.

Open Letter from Mark Zuckerberg

December 2, 2009 by Cotton Rohrscheib Leave a Comment

Facebook is still amazing in terms of it’s growth. This morning I took a few minutes to read Mark Zuckerberg’s open letter to the Facebook community regarding the future of Facebook. Sounds like they are putting a lot of emphasis on networks (from a regional standpoint). This is one area that I think they have […]

The By-Product of Social Media Becoming a Buzzword

November 23, 2009 by Cotton Rohrscheib 3 Comments

If you work in the web / interactive marketing industry you have no doubt had to sit your clients down and have the social media talk. The whole social media buzzword comes up in just about every conversation these days. Something that I have found myself having to do is to debunk a lot of […]

Blogging is Foundational, Social Media a Tool

November 23, 2009 by Cotton Rohrscheib Leave a Comment

While everyone is out spreading the gospel of social media I have found myself spreading a slightly different message lately. Now, don’t get me wrong, social media is an awesome tool for running a marketing campaign, I am on board completely with this, but it is just that, a tool. Social Media is not the […]

Thoughts on Facebook Marketplace

November 20, 2009 by Cotton Rohrscheib Leave a Comment

This morning I had someone call me and ask me my thoughts on Facebook Marketplace. I remember reading about it but hadn’t honestly spent very much time in the app so I went out and took a look. I have to admit that I think the idea is genius, Facebook could do really well from […]

Fast & Easy Media Kit (Monetizing Your Website)

November 12, 2009 by Cotton Rohrscheib 1 Comment

I was talking to one of our account managers who has been consulting with a client looking to sell ads on their website. I got to thinking that the concept of putting together a fast and easy media kit for this purpose would be a good topic for a blog post, so here goes… I […]

Checkout the O’Reilly Answers Social Network

November 4, 2009 by Cotton Rohrscheib 2 Comments

I am typically not one to recommend a social network to my clients w/ the exception, of course, of the already established networks such as Facebook, Twitter, LinkedIn, Tumblr, etc. My whole philosophy regarding social networking at this stage of the game is that if you want to build a community, build upon what’s already […]

How Bing Will Rank Your Tweets

October 27, 2009 by Cotton Rohrscheib Leave a Comment

I blogged a few days ago about Microsoft Bing and Google’s announcement that they were both going to start incorporating our Tweets into their search results. There has been a lot of speculation as to how these Tweets are gong to show up in their search results. I have been following all of this pretty […]

How Google’s Social Search Works

October 27, 2009 by Cotton Rohrscheib Leave a Comment

Google announced their new Social Search product this week on their blog. Google Social Search is still in the experimental phase but it looks promising. Once you factor in Facebook, Twitter, FriendFeed, and a Blog, most of us publish a lot of content. Some of this information can be useful to others, and even though […]

Be Careful What You Say on Facebook & Twitter

October 22, 2009 by Cotton Rohrscheib 2 Comments

In case you haven’t heard this already, Google and Microsoft (Bing) both announced that they will be displaying tweets from Twitter and status messages from Facebook in their search results. Now for the most part I know that most of us already exercise caution in what we put out there, but I honestly believe that […]