I was reading an interesting article in the Financial Times today about Social Networking and it’s effect on advertising. This is exactly why I have been involved with social networking because I do see it as the next frontier for my industry. My business partners have been dabbling with social networking as well so that […]
MySpace Ad Platform
I am a little late to the punch on this one but MySpace has launched their own self-serve advertising platform. I am not a huge MySpace fan so this one almost slipped by me. I spent a little time tonight checking it out and I have to admit that their application for building the ads […]
Ads On Social Networks
Advertising on Social Networks is something that I have been following pretty closely because I see so much potential there. Turns out my hunch on social media advertising that I posted a few months back has turned into a reality, it works. Did you know that 40% of consumers have made purchases based on advertising […]
Web 2.0 Non-Profit Marketing
At Pleth we work with a wide variety of clients, from Fortune 500 enterprises to Small Businesses. We do our best to stay up on the best ways to market our clients websites to their target audiences. Lately, I have been working on a couple of projects for some non-profit clients, primarily churches. One of […]