The report that shows the rise in usage posted on my partners and I consult our clients to not only maintain an effective web presence but also plan for a certain level of social saturation as well. On a recent personal project that my partners and I invested a lot of time and effort into, […]
Marketing Lessons Learned from The Swine Flu
Seriously, if you ever want to read some pretty in depth content about social or viral marketing, you need to checkout Dan Zarrella. Dan is an extremely intelligent guy that I have followed for a long time now and he is also pretty popular on the conference circuit as well. I actually spoke to him […]
Tools for Managing PPC Campaigns…
If you are using the Internet as a vehicle to market your products or services through PPC campaigns I strongly recommend ShoeMoney Internet Marketing Tools. And trust me, I know that when you are running PPC campaigns that you often find yourself on the front end getting ready to shell out some serious cash, and […]
Tools for Managing SEO…
One of the popular services we offer our clients at Pleth is SEO, or search engine optimization. I know that lately I have made profound statements saying things like SEO has taken a backseat to social saturation, etc., but honestly SEO is still something that your company should take a look at and track pretty […]
More Affiliate Marketing Tips…
A while back I posted My Approach to Monetization after I had been doing a lot of experimentation on various projects and for the most part it was well received, after I had posted this I ran across ProBlogger’s 10 tips for using affiliate programs, and I was amazed that I had a few of […]
Every Company Needs a Blog…
I deal with a lot of clients today that have been with me since I got into this industry almost a decade ago, and for the most part my partners and I have had a hand in developing every aspect of their web presence from the bottom up so when they see their competitors launching […]
Xbox to Connect to Facebook, and Twitter
I guess since I am not a big gamer, I really didn’t give this one a lot of thought but after hearing this morning that Microsoft plans to incorporate some popular social applications like Facebook and Twitter into their Live Services for the Xbox I might have dust off my Xbox and give it another […]
Darren’s 21 Blogging Mistakes…
I have to hand it to Darren Rowse again on another great post. Recently, @alisonkerr asked the question on Twitter, “What’s the most common mistake made by new bloggers? How can we avoid it?“ Since Blogging has become a buzzword that has trickled down to the “unwired society” it’s something I get a lot of […]
Project Management w/ Basecamp for Web Developers
Pleth has 3 locations (Batesville, Conway, and Jonesboro) being able to manage multiple projects at the same time has grown way past the enormous whiteboard at our Batesville office, and being somewhat OCD, I have always looked at a whiteboard in my office as more of a hindrance than a help anyway. In the past […]
What Darren Rowse Says About Social Media
In this day and age where everyone is an expert in the realm of social media I rarely repost or retweet an “expert’s” content unless they are a) actually credible or b) bring out some good points that I feel are of value. Darren Rowse is definitely credible, he has one of the most popular […]
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